Games : What was your rival's original name in Pokémon Red/Blue?

...Erm, what is his name again?

EDIT

I know you could choose the name of your rival. That is not my question... In Zelda: A Link to the Past you can choose the name of your character. That doesn't change the fact that his name is "Link". I want to know your rival's name in Pokemon Red/Blue.

EDIT 2

I'm not asking what was the developer's intent on doing anything... it is a simple question. "What was his name?"